Key Technology Group

Beginners Guide to Ecommerce

May 20, 2008 – 6:33 pm
Whether you call it Internet commerce, or ecom, or ecommerce, or online shop, it means essentially the same thing. These terms mean buying or selling something electronically, and the time has never been better to jump in. If you have something you'd like to sell on the Net, new technologies have opened up an array of ecommerce options -- there's one to suit every need and requirement. Most importantly, ecommerce is safe. Experts tell us that online transactions are every bit as safe as face to face transactions-- although neither can be guaranteed to be 100% risk free. You're just as likely to be mugged on your way to the Bank Machine as you are to run into security problems with Internet commerce! But ecommerce can be a confusing subject and many of us need a little help sorting it all out. If the jargon is confusing, read on and I’ll explain ...

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Pro’s and Con’s for consumers when shopping online

May 20, 2008 – 6:31 pm
Pro's and Con's for consumers when shopping  online           Pro's  Con's No checkout queues Unable to examine products personally Reduce prices Not everyone is connected to the Internet You can shop anywhere in the world You can get addicted Easy access 24 hours a day There is the possibility of credit card number theft Wide selection to cater for all consumers On average only 1/9th of stock is available on the net   Pro's and Con's for Businesses Pro's Con's Should increase their market share Hardware and software are essential and these are big Enables them to access international markets Distribution must be very efficient After they have paid off their capital costs it should increase their productivity Website site would have to be constantly updates.  Which leads to extra labor costs and training and retraining costs Enable them to achieve greater economies of scale    

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Choosing the right ecommerce solution

May 20, 2008 – 6:30 pm
Following list of questions should ask to help evaluate web store catalog solutions. I hope you find this feature set useful. When evaluating web store solutions, the most important factors to consider fall into these four general categories: ·         Pricing ·         Producing and Publishing the Web Store ·         Synchronization ·         The specific features provided by the web store solutions. With these four categories in mind, presented below are the proper questions to ask when evaluating a web store solution.   1)      Pricing a)   How many e-commerce and web modules are there? Describe each. b)   How much does each e-commerce and web module cost? c)   Do I have to purchase any specific accounting software modules in order to use the web store solution? If so, which modules and how much do they cost? d)   What are the typical consulting fees associated with developing and publishing a web store? e)   Does the web store solution offer a ready ...

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Creating the web site budget

May 19, 2008 – 8:02 pm
How do you decide how much to spend on a web site? Most people look at their web site as a cost center. The question is “How much will it cost me to develop and run the site?” The appropriate question is “What is the value of the web site?”  If you web site is a cost center you are wasting your money and should consider not having a web site. On the other hand, if the site has a value wouldn’t you like to know what it is? Let’s look at why the second question is always more appropriate. Defining Purpose: The usual site purpose: To make our product information available on the web. Refined “value” purpose: To reduce the cost of distributing product information and increase sales. The first purpose defines a cost center. If tempts you to look at the cost of the web site as a liability. The second purpose defines a ...

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Top 10 Interview Mistakes

May 19, 2008 – 8:01 pm
Turning up late or insulting your prospective boss are two obvious no-nos that you should avoid when going for a job interview. But hiring managers told CareerBuilder.co.uk what the biggest interview howlers they've seen job applicants make. From the applicant who burst into a rendition of a James Brown classic, to the candidate who thought that the Hulk Hogan approach was the best way to tackle an awkward customer, this year's list is a guide to the things you really should avoid saying at your interview.   Here are this year's top 10 interview faux pas.   1. When honesty is not the best policy When the interviewer asked why he wanted to work for the company, the candidate replied: "Because I fancy the girl who works in reception."   2. Retain professionalism at all times Determined to stand out from their competition, one candidate turned on a CD player to play to James Brown's I Feel Good. ...

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Content Editing 101

May 18, 2008 – 11:11 am
Content Editing 101:   Page Titles: Titles are really important for every page you have created. Make clear in your mind that you have given every page title according to the relevant content. Title can contains Keywords or most repeated words in you content or it can be a description for your page. Example: If your page is related to Shopping in Louisiana, you can use ‘Louisiana Shopping’ as the page title. It will help to keep your page’s keywords relevancy. ALT Text for Images: Try to keep ALT text relevant to your keywords with every image. That’s how, search engines read the alt text when they are unable to read the images. Example: <img src="images/image.gif" width="96" height="33" alt="Your Alternate Text here" />   ALT Text for Links: Try to keep link titles relevant to your keywords with every link (within Anchor tag). It helps search engines to track your keywords. Example: <a href="products.html" title="Click here to see our ...

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Java Applets for Website Design

May 18, 2008 – 11:07 am
Java Applets for Website Design:   Java Applets are renowned for Platform Independency. But, when it comes for a website, you have to be reasonable why, when and where to use Java Applets. It is tested that Applets are unbelievably slow for website use. Yes, it is a modern technology but not for misusing with unnecessary slideshows or graphical animations. Java is a functional programming language and we should not use Java to makeover our site. When the site is for Chatting, using Java Chat Engine is sensible.   Some browsers reacted crash for Java. This is annoying from a visitor’s expectation. Sometimes browser needs to download the whole Java Runtime Environment which takes good time and it is another reason to make the visitor leave your site.   So, it is better if you avoid Java to keep your visitors active in your site. I am not telling you not to use Java anywhere ...

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Proper Use of Table

May 18, 2008 – 11:05 am
Proper Use of Table: Using TABLE is a very important part during design the webpage. We use TABLE to give the body contents an organized way to show on the screen. But, we have to keep in mind one crucial point – DON’T put your whole page within a single table.  If you do such thing then you might create the following situation for your page visitor: When visiting the page, there will be no activity for long time. Visitor will see a blank page with ‘Downloading...’ message in the status bar. After waiting for long, suddenly the page will visible with its whole content. It’s very annoying sometimes.   There is a suggestion to avoid this kind of situation:   Instead of using 1 single TABLE, you can use two different tables 1 after another. Make the first table short which will contain the page header with some important navigation links. Put the main contents on second ...

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Running Affiliate Programs in Website

May 18, 2008 – 11:02 am
Running Affiliate Programs in Website: Every asset has its personal track in URL when promotional assets are placed in different websites. The duty of URL is to keep track of the tour but is unseen to the browser. When the purchase process is being passed and receiving the payment confirmation page there is an additional tracking code which confirms the sale. The role that affiliate plays in this is it tracks the information and captures it. In other words the affiliate basically works as a sales representative. Affiliate works in an amazing way because it spreads the product all over the internet allowing everyone to purchase it no matter where the location is.  Every time the affiliate sells the product commission is provided. Basically that’s how the affiliate program works.   How to make it work: ·         You can join several types of affiliate programs in the internet such as: ClickBank, PayDotCom. These affiliate ...

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E-Commerce Site – A Prelude

May 18, 2008 – 10:57 am
E-Commerce Site – A Prelude: In this internet era Commerce is expanding vastly through Website. E-Commerce site is the place where Content Management is taking place to run products purchasing/selling by merchant’s websites to the public. E-Commerce website is maintaining an administration system where customers can search for their desired products, view orders, review transactions via the online database system. The order system is managed by some specific secure online Payment Service Providers (e.g. PayPal, SecureTrading. Verisign etc.) Customers basically use their Credit Card (Internationally Granted) to purchase any product from an eCommerce site. They just have to input the product’s price amount and the system go through any Third Party Trusted Application (e.g. PayPal) to make the payment paid to the vendor. This whole trade process like buying, selling, distributing is committing electronically so it can also be called Internet Facilitated Commerce. An E-Commerce site required the following components: ·         A Secure ...

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